Zicklin Women in Business celebrated International Women’s Day with its 5th annual luncheon titled “Journeys in Leadership- Values, Goals, Challenges and Trade-Offs” on Wednesday, March 11th at the Newman Library Building. ZWIB invited successful women in leadership positions to share their insights, and to inspire current Zicklin students to become leaders in their industries. Panelists included Wreta Salmon (Audit Director, Deliotte & Touche), Gillian Van Schaick (EVO of Compliance at HSBC Bank USA), Andrea Sullivan (Chief Marketing Officer of North America at Interbrand), and Patricia Cummings (Co-managing partner, CPA, Citrin Cooperman). Ruschell Boone, award-winning Queens Reporter at NY1, served as the spirited moderator and proudly spoke of her own Baruch education (Accounting).
The panel was presented with questions specially curated by the ZWIB board that covered topics such as personal motivation, conflicts in the workplace, and work-life balance. Panelists drew from their personal and professional experiences and gave sound advice to an eager audience.
Common themes that were reinforced by multiple panelists included how to present with confidence in all situations, “leaning in”, and knowing when and how to ask for help. The topic of balancing work and family life was also addressed, with sound advice from Salmon encouraging women to “set boundaries,” and to know when to say yes and when to say no.
Here are some great take-aways for our ZWIB members:
· Take a risk, say yes and always be prepared
· Some skills/attributes of female leaders- Need a baseline quality to generate revenue, ability to get people to follow/engage, exude confidence, communicate/speak up with confidence
· Be in control of our own destiny- do so by networking and/or finding a mentor
· In order to balance work and family life, set priorities and always be flexible. Set boundaries at work and clearly communicate them at work. Never feel guilty, but never check out.
· How to become a leader? Do the job you’re getting paid for, be willing, meet expectations, be likeable, have a good attitude and be “coachable”. The trick is to not focus on how to get to next level, but to be amazing at what you do now.
· Know what makes you happy. Be true to yourself.
· Don’t be afraid of making mistakes and taking risks- shoot for the moon, you may land on a star.
· If you’re not failing, you’re not trying hard enough. Keep pushing! Discomfort is the zone for growth.
ZWIB was proud to present such enlightening and encouraging panelists, and empowers all members to embrace their personal journeys in leadership.
Entrepreneurship is growing in popularity and believe it or not small businesses created by entrepreneurs are the missing key to a full economic recovery. More than half of job growth comes from small businesses specifically young, dynamic firms, created by people like you and I. Because of greater optimism and confidence in entrepreneurs abilities to start new businesses, activity is the highest it has been with 13 percent of Americans involved in entrepreneurial activity. With the median amount of $15,000 required to start a business, CUNY and Baruch have joined forces to help student entrepreneurs establish solid ground. Here’s the top 5 reasons The Lawrence N. Field Center for Entrepreneurship at Baruch College rocks:
1. Their help in driving the local economy. 16,277 businesses have been served, $110,551,952 invested in the area’s economy and 5,676 jobs have been saved or created.
2. Co-working. Professor Edward Rogoff of Baruch (Entrepreneur Guru) advises students to attend free co-working hours on Friday afternoons at the center where you can collaborate, share and developed business ideas with other students, faculty, staff and mentors. Click here for more info.
3. Free Small Business Counseling. Students and non-students who own businesses or want to start their own business can go to the center for mentoring on their business on all topics like: creating business plans, feasibility studies, financing, funding, marketing and more! Click here for more info.
4. Competitions. These competitions provide students with mentoring, networking, co-working, educational sessions and FUNDING! Here’s a few of them: IBM Watson Case Competition , Smart Pitch Challenge & Idea Brewery Hackathon.
5. Business Incubator. CUNY Center for Student Entrepreneurship (CSE) Incubator is dedicated to startup and early-stage companies. This top notch and competitive CUNY incubator selects a small group of companies for a semester long incubator that provides workspace, mentorship, prize money, workshops and funding. Click here for more info.
Field Center Contact:
Lawrence N. Field Center for Entrepreneurship/ Baruch SBDC
55 Lexington Avenue, Suite 2-140
New York, NY 10010
Business News Daily – May 22, 2013
American Enterprise Institution – April 3, 2013
Credit: Entrepreneur Image via Shuttershock
Created by Tara Atwood, Executive Committee Member
Linda Dulye talks about finding a mentor, networking and debunking myths that might stand in our way
When you don’t have a map to a definite career, you can search for a mentor who can provide a positive example to you. How does this example look? According to Linda Dulye, a mentor is someone who can display a passion for helping others improve within their job, expand their skills or transition into a new opportunity.
How would you go about finding such a role model? Networking face-to-face and building the human connections we need, will help you get there. Even today, with LinkedIn enabling us to quickly connect with professionals in any given industry, social media is not enough.
Linda claims, “What’s changed today is the speed and the ease that you can network. I can go on LinkedIn and say, “I’m interested in X,Y,Z company, let me see if there are any S.U. Alumni that went to X,Y,Z company with whom I can connect. Prior to the internet, when I looked for a job, I knew someone who knew someone, I couldn’t instantly connect.”
She adds, “You need to have a conversation, a human personal touch and reach out in order to make that network grow. If you plan to grow by casual email, that will not do it. A phone call, to let someone hear your voice so you can strike up a relationship. That’s an old school de-facto that has not changed in networking. It still comes down to forming a relationship, and the best way to form it is through your voice or presence.
“The rules have changed in term of getting my access. How do I maximize that access? That has not changed.”
Connecting people with others to help make their dreams come true excites Linda. The Dulye Leadership Experience, a skills-centric, professional development program for creating globally competitive, career-ready students, helps Syracuse University students build a network and engage in hands-on direct learning. This experience helps students stand out from the pack and grab the attention of hiring managers. Further, students will learn how to excel in communications and quickly integrate in the workplace (dulye.com 2014).
If you are currently a junior or senior at S.U. thinking about applying to the DLE, I encourage it, especially if you love to communicate. However, if you have been out of college for a while and actively looking to improve your job hunting skills, I challenge you to do some introspection. Ask yourself, “Do I catch myself repeating the following sayings: 1) A higher paying position is more important than having a mentor, 2) My mentor has to be in the field I am interested in pursuing, 3) My major says everything about me, 4) Anything I did in High School doesn’t matter, 5) To be a leader, I have to come up with solutions all by myself, or 6) I don’t have the personality to be a leader?”
Did you any of these questions above resonate on any level? If so, I suggest you continue to read more in my full-length conversation with Linda in the following article, “Linda Dulye, Leadership Expert and Entrepreneur Talks Mentorship and Career Development.” Read about how to debunk these myths and actively seek out the opportunities that might be awaiting you.
Linda Dulye is a ’77 Syracuse University Alumna, President and Founder of Dulye & Co., an award-winning workplace communication consultancy that specializes in the groundbreaking Spectator-Free Workplace ™ methodology, and the Dulye Leadership Experience at S.U.
Ed Catmull, Founder of Pixar, when giving talks, always asks audiences whether they agree that a business’s “central problem was not finding good people – it was finding good ideas”. As a business school student, what is your view?
Catmull’s stance is not in favor of this assumption. Instead, he believes that it is good people that are most important and the good ideas will follow if everyone is fostered in the right environment.
It’s hard to disagree, his company PIXAR is a highly successful company in a competitive market that doesn’t always generate hit films – however – 100% of his animation films have proven successful. He attributes that to his team. (It’s important to note that he has never bought scripts or movie ideas from the outside and instead it’s been all created by his team).
Here are his principles for managing a creative organization (which I personally believe are guidelines that all organizations could use):
1. Empower your creatives. Give people control over every stage of idea development.
2. Create a peer culture. Encourage people to help each other produce their best work.
3. Free up communication. Give people freedom to communicate with anyone in any department at any level
4. Craft a learning environment. We’re all learning – and let’s learn together.
5. Get more out of post-mortems. Structure post-mortems to stimulate discussion – top five things we’d do again and top five things we wouldn’t do again.
To read more on Catmull’s style read his piece from the Harvard Business Review “How Pixar Fosters Collective Creativity.
Created by Tara Atwood, Executive Committee Member
Your time is limited, don’t waste it living someone else’s life. Don’t be trapped by dogma, which is living the result of other people’s thinking. Don’t let the noise of other opinions drown your own inner voice. And most important, have the courage to follow your heart and intuition, they somehow already know what you truly want to become. Everything else is secondary.” – Steve Jobs, Co-Founder and CEO, Apple
Remember to celebrate milestones as you prepare for the road ahead. – Nelson Mandela, South African Leader
As long as you’re going to be thinking anyway, think big. – Donald Trump
Always deliver more than expected. –Larry Page, Co-Founder, Google
Don’t limit yourself. Many people limit themselves to what they think they can do. You can go as far as your mind lets you. What you believe, remember, you can achieve. –Mary Kay Ash, Mary Kay Cosmetics Founder
The secret of getting ahead is getting started. The secret of getting started is breaking your complex overwhelming tasks into smaller manageable tasks, and then starting on the first one. –Mark Twain, American Humorist and Author
I've missed more than 9000 shots in my career. I've lost almost 300 games. 26 times, I've been trusted to take the game winning shot and missed. I've failed over and over and over again in my life. And that is why I succeed. - Michael Jordan
Keep on going and the chances are you will stumble on something, perhaps when you are least expecting it. I have never heard of anyone stumbling on something sitting down. - Charles F. Kettering, Engineer and Inventor
In between goals is a thing called life, that has to be lived and enjoyed. - Sid Caesar, American
comic actor and writer
To accomplish great things, we must not only act, but also dream; not only plan, but also believe. - Anatole France, French poet, journalist, and novelist
The man who removes a mountain begins by carrying away small stones. - Chinese Proverb
Every worthwhile accomplishment, big or little, has its stages of drudgery and triumph: a beginning, a struggle and a victory. –Mahatma Gandhi, Political and Spiritual Leader
I’m convinced that about half of what separates the successful entrepreneurs from the non-successful ones is pure perseverance.” –Steve Jobs, Co-Founder and CEO, Apple
Never, never, never give up. – Winston Churchill, British Prime Minister
Created by Tara Atwood, Executive Committee Member
"Beyond Storytelling" by Workman Group: Changes in Communications Industry Becomes Important for Marketers
Business school students looking to specialize in marketing are no doubt paying attention to the digital realm. As you examine what is happening in the digital marketing industry, you might also want to ask yourself what is changing within the agency world for marketers, communications professionals and advertisers. These players have a role in any well-developed marketing plan.
Last Thursday, I listened to a panel discussion as part of a Communications Week, founded by Kite Hill PR’s Tiffany Guarnaccia. The live conversation called “Beyond Storytelling,” was hosted at the Art Directors Club in Midtown.
In the communications industry, the following mantra has been spreading like wildfire, “content is king.” The panel conveyed that the power of original storytelling in the agency world has grown. Patrick Coffee, of PRNewser, moderated the panel discussion with four panelists: Brendan Murphy, Senior Partner of Design at Lippincott; Shoshana Winter, Executive Planning Director of Digital Integration, McGarryBowen; Tyler Gray, Editorial Director of the Creative Newsroom, Edelman; and Andrew Fingerman, Media Director at MRY.
One of the first questions Patrick asked the panel was “Why is content so important?” The entire panel agreed that storytelling, in the communication industry, should upkeep a continuous narrative between agencies’ clients and the clients’ customers. In the past, agencies saw a large discrepancy between what the marketers of a brand wanted to say and what the recipient of a brand wanted to hear. In other words, when experts in the industry talk about telling a story, it is really the story about a brand.
image from: www.mindtools.com
This fall, thousands of students will begin their first semester of graduate school. With 32 as the average age of graduate students in the United States, it's no wonder so many of us are trying to figure out how to juggle not only being a student, but also the responsibilities of work and our families. It’s important for students to learn time management early on, so here are 5 tips for business school students to properly manage school, work and life.
1. Pick up the quick read, “7 Habits of Highly Effective People”, by Stephen R. Covey - the Quadrant Four Model is a
powerful tool for time management.
2. Get involved but learn when to say no.
Sure you want your leadership, organizational and teamwork skills put to good use. However, join clubs that interest you, attend events that align with your goals, and take on leadership roles that you are passionate about.
3. Make a list, schedule everything and stay organized. Schedule time for the gym, meditation, dinner, family time, , clubs, academic commitments and homework and most importantly, YOU time. Carving out time for school, work and family will help you manage your time accordingly and not let things fall to the wayside.
4. Prioritize: With a long list of to-do’s it will be essential to prioritize what’s urgent and what can be completed later. Focus what needs to be done now and not what can be done later. Rome wasn’t built in a day and neither will your graduate degree.
5. TAKE A BREAK. Sometimes you need to slow down to speed up.
Created by Tara Atwood, Executive Committee Member